Social Media Blogs

PR v Digital Marketing


So, you’ve got a marketing budget and you’re wondering how to spend it. You know that both PR and digital marketing are important for building your business, but you’re not sure which one is best for you. This guide will help clarify the differences between these two types of marketing so that you can make…

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10 reasons why you should switch to an Instagram business profile


When you first create an Instagram account, you may not even realise that there was a difference between a standard account and a business account. You may have even set up the account in your business name and branded it up as a company page, but it’s still not going to be a business account…

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The Beginner’s Guide for Instagram for Business


Updated 15th August 2022 Considering over 1 billion people use Instagram every month, it’s a complete no-brainer that you should be factoring Instagram into your social media and digital marketing strategy!  Instagram has come a long way since it started; it’s no longer just about sharing personal photos, but it’s now very geared towards business…

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Top 12 Social Media Tools in 2021


The top social media scheduling and planning tools to help you manage your content in 2021 If you’re only just starting up your own business, or even simply looking to raise your profile, managing your social media can be an intimidating prospect. There are so many different platforms, all with different demands, and different potential…

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Instagram Hashtag Guide 2020


Did you know that a post with at least one hashtag on it averages around 12.9% more engagement than posts without any hashtags at all? So, it would be crazy not to use hashtags! Instagram is one of the most powerful digital marketing tools you can use to grow your business. It is no longer…

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